Coffee Culture & Video Experiments

My father is running a small business for gastronomy technology ranging from air-conditioning systems and refigeration technology to kitchen equipment and Italian coffee machines. More than 10 years ago my dad made one of his many hobbies part of his job – coffee. He started getting partners in Italy and Switzerland importing high quality Italian coffee machines. Getting completely obsessed with this topic he became kind of a hobby barista.

Tomorrow he and his team are on the Internorga (biggest gastronomy convention in Germany) in Hamburg presenting well, coffee machines and everything that comes with it (beside many other things). As his son, I am trying to help him where and when I can. This time we started a little video experiment. Equipped with my Canon Kiss X4 (EOS 550d), my Macbook, the Screenflow software, some free time on a weekend in February and about 100 coffees we created these two mood videos. I never tried to shoot a video with that camera before and although the videos are far from professional, I am quite astonished about the quality of the pictures (and this is not even the highest possible resolution). Let me know what you think. I am always happy to get some feedback and useful tips and tricks.

 

Coffee Recipes


How to create a perfect Capuccino in 7 steps

For me this was a lot of fun and a quite simple and quick way to create some additional marketing material for my dad’s business. With the videos showing some impressions of the machines, different coffee recipes and the steps to create a perfect cappucino, they can now be used as background material on the Internorga at stand A2 / 114. So if you are in Hamburg over the next days and planning to start your own restaurant, hotel or coffee bar, or just looking for one of those delicious looking coffees just go there and talk to Winni (the guy at the beginning of the second video) 😉

 

Advertisements

Tags: , ,

About aschauerte

Marketing, Media, Communications and Business Strategist.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: